The Cape Leopard Trust is a compact, agile organisation aiming to make a big and meaningful impact. We use print, online, social and broadcast media, presentations and talks, and clear personal communication to connect with the general public, private landowners, communities living in leopard areas, and our CLT partners and funders. Our aim is to instil a consciousness of and appreciation for biodiversity across a wide spectrum of adult audiences, and to promote the protection of nature.