Jaguar Land Rover Stellenbosch announces partnership with The Cape Leopard Trust to Support Big Cat Conservation
Jaguar Land Rover Stellenbosch is aligning with The Cape Leopard Trust in support of the charismatic and elusive Cape mountain leopard through a strategic marketing alliance.
Jaguar recently launched its own ‘big cat’, and its first SUV in the Jaguar range, the Jaguar F-Pace. The shared features of these two cats offers a natural synergy; both are sleek, agile and command attention.
It is a perfect and valuable match, agree Marius Hamman, JLR Stellenbosch’s Marketing Manager and Cape Leopard Trust’s CEO, Helen Turnbull. This is an opportunity for two great cats to join forces and proudly declare Jaguar Stellenbosch’s commitment to actively support conservation of the rare Cape leopard.
The collaboration will be staging a number of exciting events in and around the Western Cape designed to engage public awareness about the close proximity of leopard habitat on the fringes of our urban spaces and the privilege this gives us.
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